Why Offrd Was Built For Indian Startups
In this special episode of The People Stack, Aarti talks with Raj from Offrd’s Customer Success team to answer a question many listeners and customers have asked: why was Offrd created? Together they explore why most HR software in India fails small businesses, how enterprise tools were repackaged for startups, and what Offrd learned by studying how MSMEs actually manage HR. From hiring and onboarding to payslips, appraisals, and relieving letters, Raj explains how startups use only what they need and why paying for unused HR features makes no sense. Offrd’s pay-per-use model changes that, helping small teams stay compliant without subscriptions or complexity. If you are a founder, HR admin, or small business owner tired of paying for software you hardly use, this episode will change how you think about HR tech in India. Visit offrd.co to learn more about pay-per-use HR for startups and MSMEs.
Chapter 1
Why Offrd Was Built For Indian Startups
Aarthi
Welcome back to The People Stack, powered by O f f r d — the show where we talk about how startups and MSMEs in India are rethinking HR. I’m your host, Aarti. Now, today’s episode is a little different. We’ve been getting a lot of emails and messages from listeners — and even from our customers — asking: “Why did Offrd come into being?”
Aarthi
So in this special episode, we’re pulling back the curtain to talk about what led us to build Offrd, and why most HR software out there simply doesn’t work for small businesses. And to help me unpack this, we have Raj from Offrd’s Customer Success team. Hi Raj!
Raj
Hey Aarti, hi everyone. Excited for this one — it’s a story we love telling.
Aarthi
So Raj, let’s start right there. Why do you think most HR software just doesn’t fit the way Indian startups and MSMEs operate?
Raj
Great question. The short answer — because most HR software was never built for them. They were designed for large enterprises — 100s of employees, multiple HR managers, IT teams, and fixed monthly operations.
Raj
So When smaller companies started buying HR tools, those enterprise systems were just cut down and repackaged as “lite versions.” A few features removed, the price trimmed a bit — but the core thinking stayed the same.
Raj
Don't get me wrong, there is Nothing wrong in their approach but its add to Burden on startups
Aarthi
So even if they call it “startup-friendly,” it’s still running on enterprise DNA?
Raj
Exactly. It still assumes you’ve got a full-time HR manager, that you process payroll every month, that you’re fine paying a subscription whether you use it or not. But if you look at how Indian startups and MSMEs actually work, it’s very different.
Aarthi
How so? What does a real HR cycle look like for a small business?
Raj
We spent months studying it. A startup plans to hire, looks for candidates, makes an offer, onboards the new person, issues payslips, does appraisals, maybe tracks attendance — sometimes they don’t if the team’s remote — and when someone leaves, they issue a relieving letter. That’s pretty much it.
Aarthi
That’s the entire HR loop?
Raj
Yep.
Raj
some of them don't even follow many of the steps I mentioned above. And that’s completely fine!
Aarthi
Raj, I’ve always wondered — these HR tools come with so many features. Do small businesses actually use all of them?
Raj
Honestly, no. That’s one of the biggest problems with most HR platforms today. MSMEs and startups end up paying for a bunch of features they’ll probably never touch.Things like performance dashboards, self-service portals, multi-level approvals, expense modules — they sound fancy, but for small teams, they’re not really needed.
Raj
Take a 25-member company, for example — if only two people ever claim reimbursements, do you really need to pay for an entire expense management module??
Raj
! At Offrd, we wanted to change that — to help them put that extra money back into what really matters: growing their core business.
Aarthi
So that’s where Offrd’s idea started — watching what small companies actually do, not what enterprise systems expect them to do?
Raj
Exactly. We said, let’s build HR software that fits their rhythm. Something that keeps them compliant, but doesn’t add any operational burden. If you have a dedicated HR person, great — Offrd makes their job faster. But if you don’t — if you’re the founder, or an admin doubling as HR — you should be able to handle it all in two minutes.
Aarthi
That’s such a practical thought. Why complicate HR when the goal is just to stay compliant and get work done?
Raj
Exactly. And another thing we noticed — many small businesses fall into what we call the subscription trap. They sign up for expensive monthly plans, use the software twice, and still get billed every month. That’s why Offrd works differently. We introduced Pay-Per-Use HR — you pay only when you actually use a feature: create an offer letter, issue a payslip, or run payroll. And if your team grows and you need predictability, you can switch to a 50 rupees per active employee plan. Simple, transparent, and flexible.
Aarthi
And no holding customers hostage, right?
Raj
Exactly. We don’t want lock-ins. If you find value, stay. If not, you’re free to go. Our growth comes from trust — not contracts.
Aarthi
That’s such a refreshing approach, Raj. So really, Offrd isn’t a lighter version of an enterprise product — it’s something that was born for startups and MSMEs.
Raj
That’s right. Built from scratch for small teams — lightweight, compliance-ready, and aligned with how Indian businesses actually run.
Aarthi
I love that. It’s a great reminder that innovation isn’t always about adding more features — sometimes, it’s about removing what people don’t need.
Raj
Absolutely. Simple. Honest. Effective.
Aarthi
Thank you, Raj, for walking us through the story behind Offrd. And to everyone listening — if you’ve ever wondered why HR software feels too heavy for your small business, now you know why. This has been a special edition of The People Stack, powered by Offered. To explore how Offered can make your HR simpler and smarter, visit o f f r d dot c o. Raj, thanks for coming on and sharing all this — always good to have you.
Raj
Thanks for having me, Aarti. And to everyone out there, really hope this helps you rethink your HR! Catch you next time.
Aarthi
See you next time, Raj. And thanks to everyone tuned in — more stories and practical tips coming soon. Bye for now!
